To help you eliminate unauthorized sellers on Amazon listings, we recommend that you as the brand owner immediately take control by creating , communicating and enforcing a seller agreement. Put a “No Amazon” clause in the seller agreement, and have ALL of your existing distributors sign the agreement. Once this is in place, over time existing sellers will become aware of this restriction. When they try and restock they are reminded (by you) that they can not sell on Amazon anymore. Any new sellers that appear on the listing we be sent a “cease and desist” letter pointing out that it is a violation of your brand’s seller agreements they signed.
Of course, you as the brand owner CAN (and should) designate a specific seller to represent your brand on Amazon. An Amazon FBA go-to “partner” if you will. We at Sargasso Inc. are proposing that we buy inventory from you for resale on Amazon. Specifically, we will send all inventory directly to Amazon warehouses so that the Amazon Prime buyer population will receive your products between 1 and 2 days, delivered by Amazon. Key benefits include:
- Increase in Amazon sales due to having your listings optimized for Amazon Prime buyers (i.e. Fulfillment by Amazon, or FBA)
- We would manage the inventory on a regular basis, thereby freeing you from having to do so
- Better optimized listings (images, bullets, descriptions, etc)
- There are definitely other potential advantages of working with us (e.g. Amazon brand registry, managing Amazon expectations, Amazon ads) but these warrant further discussion.
When you do this, we become your partner and will add significant value to our relationship with you. There is a very good chance your sales will actually increase because we will match the current aggregate buying volume of your sellers. Furthermore, we will perform a variety of services which optimize product listings for Amazon sales.
To learn more about us and what sets us apart from the run-of-the-mill Amazon seller, see What We Do